100-Hour Challenge

The 100-Hour Challenge is one of UW-Madison's signature entrepreneurial contest for undergraduates. The Challenge involves teams of students using donated materials from SWAP to come up with a new product idea in 100 Hours (essentially over a long weekend). They then make a short video pitch of their big idea for the chance to win prize money!

SWAP materials pick-up day is Thursday, Nov. 13, in Sellery Hall, with final videos needing to be uploaded by mid-day Monday, Nov. 17.